So, you’ve written a fantastic attention grabbing headline and the next stage is to write the copy to go with it. I’m talking about sales copy here, the words that sell your products, the ads that get attention and those landing pages. This is important as there’s a big different between content and copy. Good…
As the Covid-19 crisis has continued with no signs of slowing it’s grip on the population of the UK, and indeed the rest of the world, it’s clear that we’re facing a strange and unheard of situation across our family life, the way we shop and within our work and business lives too. As a…
One of the issues some small businesses have with producing content for their websites is that they can’t seem to make it work for them. They look around at all the other sites producing content and making it work, but for them, everything they produce seems to sink into the internet void and they don’t…